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Sales Force Automation describes the streamlining of sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. When sales functions are integrated with marketing and customer service, it is known as "enterprise relationship management."
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Sales Force Automation - Links
Lead Management. To actively organize and maintain sales leads in a dynamic business environment, many companies are turning to lead management solutions. Lead Management software provides the ability to share and track leads across an entire organization, instantly add or update fresh leads, track conversions, manage pipelines, run credit reports, print mailing labels and more. Due to the recent surge of interest in CRM (Customer Relationship Management) technologies, a number of companies now offer sophisticated lead management tools at reasonable cost.
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