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A trademark refers to a word, phrase, design, symbol, or slogan that is used to distinguish a product from those of competitors. Trademark law serves as a means to protect the public from being confused about the origin or quality of a product. For a trademark to be recognized in the United States, it must be registered with the US Patent and Trademark Office.
A company may lose exclusive right to a trademark if it fails to actively defend it against infringement. Also, if a trademark comes to be viewed as a generic term by the public, ten the trademark may be ruled invalid.
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